Podcast Series

The Circle of Trust

Real conversations with law firm owners, marketers, and vendors, no scripts, no sales pitch. Host Keith Dyer asks the questions you're actually asking, episode after episode.

Latest Episode

Personal Injury Growth Without Massive Budgets

Meet the Akron attorney who left a national firm to embrace Ohio's referral-and-relationship marketing model. Parker Fox shares how local events, medical provider relationships, and empathy for clients build a legacy PI practice.

22 min | July 24, 2026 | Parker Fox
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All Episodes

Personal Injury Growth Without Massive Budgets

Meet the Akron attorney who left a national firm to embrace Ohio's referral-and-relationship marketing model. Parker Fox shares how local events, medical provider relationships, and empathy for clients build a legacy PI practice.

22 min July 24, 2026 Parker Fox

Personal Injury Marketing That Wins Part 2

Continue the conversation on how better data and case attribution reshaped one law firm's growth trajectory. Clarke Speaks shares how his firm scaled from $3.5 million toward a projected $15 million in about four years.

22 min July 18, 2026 Clarke Speaks

Personal Injury Marketing That Wins - Part 1

Hear how one North and South Carolina firm rebuilt its brand identity from the ground up after years of relying on TV and pay-per-click. Clarke Speaks explains why he trusted Keith Dyer's cross-channel expertise to fix a plateaued marketing strategy.

29 min July 10, 2026 Clarke Speaks

Inside a New PI Law Firm

Meet the defense attorney turned plaintiff's lawyer building a new personal injury firm in one of the country's toughest legal markets. Mike Streich shares the startup challenges, referral relationships, and LinkedIn strategy behind his launch.

30 min June 26, 2026 Mike Streich

Personal Injury Growth Through Authentic Branding

Learn why one Salt Lake City attorney says "always be branding" is the real growth strategy. Kurt London shares how networking and relationship-building events grew his multi-state practice more than any ad budget.

24 min June 19, 2026 Kurt London

Personal Injury, Purpose, and Impact Litigation

Hear how one attorney grew a two-person operation into a 43-person national impact litigation nonprofit. Arthur Bryant shares his 35 years building Public Justice and why Title IX cases are about to surge.

27 min June 12, 2026 Arthur Bryant

Personal Injury Growth Through Relationships

Meet the New Mexico attorney who more than doubled his caseload in ten months without a big ad budget. Damon Hudson explains why defining a clear "why" and prioritizing trust drove his firm's growth.

24 min June 6, 2026 Damon Hudson

PI Trial Animation and Case Visualization

Learn how forensic animation turns crash data and evidence into courtroom-ready visuals. David Yarr explains how science-based reconstructions help juries and mediators understand what actually happened in an accident.

22 min May 29, 2026 David Yarr

Engineering a Modern Injury Law Firm

See how a civil engineer turned personal injury lawyer built his Louisiana firm around family and post-Katrina litigation experience. Loyd Bourgeois shares how implementing EOS accelerated growth once the foundation was in place.

37 min May 22, 2026 Loyd Bourgeois

Scaling PI Firms with Smarter Lead Gen

Learn why rising cost per acquisition is forcing law firms to diversify beyond a single lead channel. Anthony Bux explains how poor intake systems quietly undermine lead performance, even when the leads themselves are strong.

26 min May 18, 2026 Anthony Bux

Balancing a Law Career and Parenthood

Meet the employment class action litigator building a national community for lawyer dads. Matthew Korn shares how relationship-based networking grew his practice, and why he started Dad Esque to fight isolation among lawyer fathers.

27 min May 8, 2026 Matthew Korn

Marketing Savvy for Patent Law Excellence

Discover how a patent and trademark firm shifts its marketing strategy as founders approach retirement. Dan Thompson explains why IP marketing looks nothing like personal injury marketing, and how consistent branding builds trust with the right decision makers.

28 min May 1, 2026 Dan Thompson

The Power of Client Referrals

Learn how one attorney built a personal injury and employment discrimination practice from $15,000 and zero clients. Mark Shirian shares how court networking, referrals, and Google Local Service Ads keep new cases coming in.

38 min April 24, 2026 Mark Shirian

Driving Success Through Conflict Resolution

Meet the mediator building a 10-year practice around startup conflict resolution and equity disputes. Bryant Galindo shares how inbound content and his own book have kept his practice visible through shifting AI-driven search.

22 min April 17, 2026 Bryant Galindo

Effective Case Management and Client Relations

Learn how a legal tech platform is making the litigation process visible to clients without changing how lawyers already work. Jaron Luttich explains how Control connects to existing systems to keep clients informed at every stage.

19 min April 11, 2026 Jaron Luttich

Building a Successful Immigration Law Practice

See why long-term trust beats lead volume for one growing immigration law practice. John Vandenberg shares the marketing mix, the vendor pitfalls to avoid, and the small-business lessons that shaped his firm's growth.

36 min April 4, 2026 John Vandenberg

Innovations in Personal Injury Law Practice

Hear from a veteran mass tort attorney about spearheading decades-long litigation against major manufacturers. Scott Hendler explains how word of mouth and cause-driven work built his practice, and how he's preparing the next generation to take it over.

25 min March 27, 2026 Scott Hendler

Navigating Law and Business Challenges

Learn how a solo attorney built a virtual bankruptcy and veterans' disability practice from scratch. Rashida Sims shares the SEO, PPC, and Google Business Profile strategies she used to build consistent cases without a physical office.

25 min March 20, 2026 Rashida Sims

YouTube Strategies for Personal Injury Attorneys

Find out how one attorney built a 545,000-subscriber YouTube channel that adds an estimated $3 million a year in firm revenue. Jeff Hampton breaks down the hook formula, titles, and thumbnails that turn views into signed cases.

21 min March 14, 2026 Jeff Hampton

Advanced Legal Marketing for Law Firms

Meet the attorney who spent 20 years as a firefighter before opening his own estate planning practice at 42. Jason Cullen shares how community referrals, Google reviews, and a clear marketing funnel built his firm from the ground up.

31 min March 7, 2026 Jason Cullen

Mastering Legal Marketing Techniques

Learn how one estate planning firm grew from a solo practice to 42 team members across four offices. Paul Yokabitus breaks down the shift from referrals and SEO to Meta-driven webinar campaigns that keep bringing in new clients.

27 min February 27, 2026 Paul Yokabitus

Building a Successful Law Firm Brand

See how a solo Albuquerque attorney built a referral-driven practice without relying on heavy advertising. Brian K. Branch explains how personal injury marketing changed in New Mexico and why referrals still outperform billboards.

22 min February 20, 2026 Brian K. Branch

Embracing AI in Legal Marketing

Discover how one attorney runs two distinct law firms with two distinct marketing strategies, one built for national reach and one for high-volume local clients. Matthew Bourhis explains how he uses AI-driven programmatic SEO without losing the authenticity that keeps clients coming back.

30 min February 13, 2026 Matthew Bourhis

Legal Marketing: Balancing Tradition and Innovation

Learn how a boutique civil rights and employment firm builds sustainable growth through personal attention and referrals. Paul Kinne of Gingras, Thomsen & Wachs shares the marketing techniques and intake practices behind the firm's steady growth.

31 min February 6, 2026 Paul Kinne

Revolutionizing Law Firm Financial Strategies

Learn how litigation financing helps personal injury firms manage cash flow and case expenses without slowing down growth. Dr. Howie Golden of Capital Financing breaks down how plaintiff financing actually works and what it means for your practice.

26 min January 30, 2026 Dr. Howie Golden

Legal Content Strategy That Gets Noticed

Create content that gets your law firm noticed by potential clients. Blog strategy, video marketing, and social media tactics built for attorneys and firms.

18 min January 23, 2026

Master Marketing to Grow Your Law Firm

Essential marketing strategies every law firm owner needs to know. From digital ads to referral networks, build a system that drives predictable growth.

24 min January 16, 2026

How Legal Referral Networks Are Changing

Referral networks are changing fast. Learn how successful law firms build modern referral systems that generate consistent, high-quality leads without luck.

17 min January 9, 2026

Building a Legal Practice in the Caribbean

Unique perspectives on building a legal practice in Caribbean markets. Differentiation strategies and growth insights that apply to any attorney or firm.

35 min January 2, 2026

Innovation in Criminal Defense Marketing

How criminal defense attorneys adapt marketing for modern clients. Build your brand and attract more cases in a competitive, high-stakes practice area.

27 min December 26, 2025

Entrepreneurial Lessons Every Lawyer Needs

Business insights from successful attorney entrepreneurs. Running a law firm is running a business. Practical advice on scaling, profitability, and growth.

31 min December 19, 2025

AI: The New Frontier in Legal Mediation

How AI is transforming dispute resolution for law firms. Explore the opportunities, risks, and practical applications of AI-assisted mediation in practice.

20 min December 12, 2025

AI and the Future of Law Firm Strategy

What every law firm owner needs to know about AI. How to evaluate tools, implement them across intake and marketing, and measure the real return on investment.

28 min December 5, 2025

EOS for Law Firms: The Operating System

Implementing the Entrepreneurial Operating System in your law practice. Better organization, accountability, and scalable growth for legal businesses.

24 min November 21, 2025

Growing a Law Firm in a Saturated Market

Strategies for standing out when competition is fierce. Proven differentiation tactics that help law firms attract better clients in crowded legal markets.

27 min November 7, 2025

Best AI Legal Tech Tools for Law Firms

The best AI tools for improving law firm efficiency and client service. From document automation to intake technology that transforms your legal practice.

30 min October 24, 2025

Innovation and Growth for Modern Law Firms

Innovative approaches to scaling your legal practice beyond traditional marketing. Creative growth strategies that help law firms build real market share.

47 min October 10, 2025

PI Attorney Marketing Strategy That Works

Marketing tactics built for personal injury lawyers. Strategic approaches that maximize ROI, reduce cost per case, and build sustainable case flow for PI firms.

31 min September 26, 2025

Flexible Staffing to Scale Your Law Firm

How virtual and flexible staffing accelerates law firm growth without adding overhead. Recruiting, management, and retention strategies for remote legal teams.

20 min September 12, 2025

Building a Compassionate Legal Practice

Client-centered approaches that drive referrals and long-term retention. Why compassion and profitability go hand in hand for law firms that want to grow.

22 min August 29, 2025

Innovative Branding for Law Firm Success

Build a law firm brand that attracts your ideal clients. Go beyond logos and colors to strategic positioning that sets your firm apart from the competition.

39 min August 15, 2025

Law Firm Growth Through Traditional Media

TV, radio, and billboard strategies that still work for law firms. Learn when traditional media complements digital efforts and how to split your budget.

51 min August 1, 2025

Smart Budgeting Strategies for Law Firms

Financial planning strategies for sustainable law firm growth. Smart budget allocation, expansion planning, and the path to a profitable legal practice.

20 min July 18, 2025

Marketing Beyond the Verdict: Referrals

Build long-term client relationships that generate referrals after the case closes. Turn past clients into your most consistent source of new signed cases.

23 min July 3, 2025

Redefining Legal Mediation with Technology

How technology is changing alternative dispute resolution for law firms. Digital tools are transforming mediation and creating new paths to case resolution.

47 min June 20, 2025

Building the Ultimate Law Firm Sales Team

Create an intake process that converts leads into signed clients. How to build, train, and optimize a law firm intake team that maximizes your conversion rate.

28 min June 6, 2025 Chris Mullins

Scaling Law Firms Through Virtual Hiring

Best practices for building remote legal teams that scale your firm. Recruit, manage, and retain virtual staff to grow without adding overhead or office space.

38 min May 23, 2025 Alex Miranda

Funding Tactics to Scale Your Law Firm

Financing options for law firm growth and expansion. From lines of credit to case funding, explore the capital strategies that help firms scale at every stage.

47 min May 9, 2025

Optimize Law Firm Intake for More Clients

Turn more leads into signed clients with a better intake process. Proven techniques for improving conversion rates and client experience at your law firm today.

28 min April 25, 2025

How to Accelerate Law Firm Profitability

Strategies for improving law firm margins, cash flow, and profitability. Revenue is vanity, profit is sanity. Focus on the financial metrics that drive growth.

35 min April 11, 2025

Navigate Law Firm Financing at Every Stage

Understanding your options for funding law firm growth from startup to scale-up. Choose the right financing strategy and capital structure for your firm goals.

40 min March 24, 2025

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