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Tips from Keith

Quick, actionable marketing insights you can implement today. No fluff, just strategies that work for law firms.

11 Tips published
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All Tips from Keith

11 quick tips on websites, intake, advertising, strategy, and more.

01
WebsiteConversion

What Really Matters on a Law Firm Website

Keith Dyer breaks down the elements that actually drive conversions on law firm websites.

02
WebsiteIntake

The Two Contact Options Every Website Must Have

Your website needs exactly two contact methods to maximize intake. Here is what they are.

03
WebsiteCTA

Why Calls to Action Matter on Law Firm Websites

A weak CTA costs you cases every day. Keith explains what makes a call to action work.

04
WebsiteDesign

Don't Let Cool Design Hurt Your Website's Purpose

Flashy design can actually hurt conversion rates. Function beats form every time.

05
FinanceGrowth

Case Costs and Legal Finance: What You Need to Know

Understanding the tax implications of case costs and how they affect law firm growth.

06
WebsiteStrategy

The Big Website Mistake Law Firms Still Make

Keith Dyer calls out the number one mistake he sees on law firm websites across the country.

07
MarketingIntake

Law Firm Marketing and Intake: The Connection

Marketing and intake are two sides of the same coin. Here is how to align them.

08
IntakeOperations

Why Don't Law Firms Optimize Their Intake Departments?

Most firms pour money into marketing but neglect the intake process. Keith explains why that is a mistake.

09
AdvertisingStrategy

Law Firm Advertising Fundamentals

The basics of law firm advertising that every managing partner should understand.

10
AdvertisingBudget

Common Law Firm Advertising Mistakes

Keith shares the advertising mistakes he sees law firms make over and over.

11
Lead GenStrategy

Still Buying Leads? Think Again.

Bought leads are a race to the bottom. Keith explains why building your own pipeline wins.

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