FAQ
Frequently asked questions
Cost, terms, scope and data. Questions about how the work runs are answered on How We Work. Still need help? Contact us.
Getting Started
How do I know if LEXGRO is right for my firm?
LEXGRO works best with firms that are serious about growth and want to know what their marketing is actually returning. The assessment is the fastest way to find out: a structured look at your spend, your intake, and where the two stop talking to each other.
Do you only work with personal injury firms?
LEXGRO is currently built primarily for personal injury firms. The case acquisition economics, intake patterns and channel mix are specific, and that focus is what makes the work precise. The underlying problem — disconnected marketing, intake, CRM and case data — is not unique to personal injury. If you are outside PI and think the fit is there, tell us and we will give you an honest answer.
What size law firms do you work with?
We work with solo practitioners up to firms with 50+ attorneys. Our engagements are most popular with firms between 5-30 attorneys.
Do you work with firms outside the US?
Currently, we design our services specifically for law firms in the United States. We tailor our strategies, vendor network, and training to the US legal market.
How quickly can we get started?
For most engagements, we can begin within 1-2 weeks of signing up. Engagements typically start with a discovery and implementation phase.
What if the assessment shows we do not need this?
Then we will say so. A firm already measuring cost per signed case per channel accurately does not need us to build it again. It happens rarely, but the assessment exists to find that out before anyone signs anything.
What We Do
What is LexxlyIQ?
LexxlyIQ is LEXGRO's AI-powered case acquisition intelligence platform. It connects marketing, call, intake, CRM and case data so you can see what produces signed cases, what those cases cost, and where money or qualified opportunities are being lost. LexxlyIQ is a core LEXGRO product, not a hidden back-end tool. You can use it on its own or pair it with LEXGRO strategic interpretation and advisory services.
What is CMO Intelligence?
CMO Intelligence combines the LexxlyIQ platform with experienced marketing leadership. You get the connected view of your case acquisition economics, plus someone who can tell you what to do about what it shows. The Core engagement focuses on the intelligence itself; the flagship engagement adds strategic direction, vendor oversight, and ongoing advisory.
Can you work with our existing marketing vendors?
Yes. We evaluate and manage your vendor relationships as part of our role. We assess current vendors, recommend changes if needed, and ensure everyone stays aligned and accountable. We don't require you to use specific vendors.
What if we already have in-house marketing staff?
Good. We work alongside your team to provide strategic direction and mentorship. Many firms use us to lead and develop their internal marketing coordinators or managers. If your marketing lead cannot run this without us in three years, we did it wrong.
Pricing and Contracts
What does it cost?
CMO Intelligence Core is $1,995 a month at Founding Firm pricing, with a $5,000 one-time implementation. The flagship CMO Intelligence engagement is $3,500 a month with implementation included. Fractional CFO and COO are $3,500 a month each, and the LEXGRO C-Suite brings all three together at $9,000 a month. The pricing page carries the full detail.
Are there long-term contracts?
The flagship CMO Intelligence engagement runs on a 12-month agreement, which is what allows the $5,000 implementation to be included.
What's included in the monthly fee?
The fee covers the platform, the analysis, and the marketing leadership attached to your engagement. Ad spend, third-party vendor fees, and creative production are separate costs.
Do you guarantee we will spend less or sign more cases?
No. We commit to implementation, not to an outcome. Any firm promising a specific reduction in cost per case before seeing your data is guessing. What we will tell you before you commit is whether your data is in a state where this will work.
Your Data
Who owns the data?
You do. It is your firm's data throughout, and it remains yours if the engagement ends.
What systems do you connect to?
We connect the marketing, call tracking, intake, CRM and case management systems your firm already uses. Part of the assessment is confirming that your data is in a state where those connections will produce something you can rely on.
Looking for something more specific? The Answers library covers the wider questions about PI marketing economics, one question per page.
Still have a question?
The assessment is the fastest way to get an answer specific to your firm rather than a general one.