Legal
Privacy Policy
How LEXGRO handles your data.
Last Updated: September 23, 2026
Introduction
LEXGRO ("we," "our," or "us") respects your privacy and commits to protecting your personal data. This policy explains what we collect when you visit lexgro.com or use our services, who processes it on our behalf, and what rights you have over it.
Information We Collect
Information you give us
We collect personal information that you provide when you:
- Fill out a contact form
- Complete a marketing efficiency assessment or a PI marketing leadership assessment
- Schedule a consultation
- Become a client
- Take part in our podcast or contribute to our content
This may include:
- Name and email address
- Phone number
- Law firm name, location and practice area
- Information you provide about your marketing spend, vendors and performance when you complete an assessment
- Anything else you choose to tell us in a message
Information collected automatically
When you visit the site we automatically collect:
- IP address and browser type
- Device information
- Pages visited and time spent on them
- Referring website addresses
- Approximate location, at country or city level
How We Use Your Information
We use the information we collect to:
- Provide and improve our services
- Respond to your enquiries and requests
- Prepare and discuss assessment findings with you
- Send marketing communications, which you can opt out of at any time
- Understand how the site is used and improve it
- Measure which advertising leads to enquiries
- Comply with our legal obligations
- Protect against fraud and unauthorized activity
Form Submissions
The contact and assessment forms on this site are processed and stored by Netlify, our hosting provider. Submissions are accessible to LEXGRO personnel and to contractors who work on the website and hold administrative access to it.
Where an assessment is completed by a marketing employee of a firm rather than by its ownership, we do not share that individual's responses with the firm's ownership. Findings shared with a firm are presented at a level that does not identify individual responses.
Who Processes Your Information
We do not sell your personal information. We use the following providers to operate our business:
- Netlify: Website hosting and form processing. Stores submissions from the contact and assessment forms.
- Cloudflare: Domain and content delivery. Processes IP addresses to route and secure traffic.
- Google: Tag management, website analytics and advertising measurement.
- Clicky: Website analytics.
- Meta: Advertising measurement and delivery.
We may also share information:
- Where the law requires it, or to establish or defend legal claims
- In a business transfer, such as a merger, acquisition or sale of assets
Cookies and Tracking
We use cookies and similar technologies on this site. They fall into three categories, and the specific providers we currently use are listed under each. This list changes as our advertising and measurement change, and the "Last Updated" date above reflects the most recent revision.
Essential
Required for the site to function. These cannot be switched off.
- Session and security cookies set by our hosting and content delivery providers
Analytics
Helps us understand which pages are used and where visitors struggle.
- Google Analytics
- Clicky Analytics
Advertising
Lets us measure which advertising produces enquiries, and show relevant ads.
- Meta pixel (Facebook and Instagram)
- Google Ads conversion tracking
You can control cookies through your browser settings, and you can opt out of Google Analytics using Google's browser add-on. Disabling cookies may affect how parts of the site work.
How Long We Keep It
We keep enquiry and assessment information for as long as we are in contact with you about it, and for as long afterwards as we need it to meet legal, accounting or reporting obligations. Client records are retained for the duration of the engagement and for a reasonable period after it ends. If you would like your information deleted sooner, contact us and we will do so unless we are required to keep it.
Data Security
We implement appropriate technical and organizational measures to protect your personal information. However, no method of transmission over the Internet is completely secure, and we cannot guarantee absolute security.
Your Rights
Depending on where you live, you may have the right to:
- Access the personal information we hold about you
- Correct information that is inaccurate
- Ask us to delete your personal information
- Opt out of marketing communications
- Receive a copy of your information in a portable format
- Opt out of the sale or sharing of personal information, and of targeted advertising
To exercise any of these, contact us at legal@lexgro.com. We will not treat you differently for making a request.
State Privacy Rights
Residents of California and of other states with comprehensive privacy laws have rights over their personal information, including the right to know what we collect and why, the right to request deletion or correction, and the right to opt out of targeted advertising and of the sale or sharing of personal information.
We do not sell personal information for money. Some of the advertising technologies described above may constitute "sharing" for targeted advertising under certain state laws. To opt out, contact us at legal@lexgro.com or use the cookie controls in your browser.
Children's Privacy
Our services are directed to legal professionals and are not intended for children. We do not knowingly collect personal information from anyone under 18.
Changes to This Policy
We may update this policy from time to time. We will post the revised version on this page and update the "Last Updated" date above.
Contact Us
If you have questions about this policy, contact us at:
LEXGRO
Email: legal@lexgro.com
Website: Contact Form